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Case Study: Vix Meldrew

Vix is a UK Blogger and Community Creator. She is also the amazing boss behind the Grow & Glow community! Following our previous project of rebranding the Grow & Glow platform, Vix asked me to give her personal brand a refresh.

After an initial consultation, we established inspiration for both design and colour with a set of mood boards, before deciding on a colour palette and typeface.

I then pitched a variety of logo and submark concepts to Vix before selecting her favourite. To compliment her new branding, we also created a distinctive pattern that could be used across all of Vix’s channels. To round off the project, I created a set of templates to use on Pinterest.

“After completing my first branding project for my company Grow & Glow, I knew I’d need Georgia to help give my personal brand a revamp too. Just as before, she totally got my vision, communicated her ideas and drafts clearly, took on feedback and worked promptly. Can’t recommend enough!”

You can see Vix’s new branding in action on her website and Instagram page.

Have a scroll below to view the final outcome 👇